Business Source Complete
Covers virtually all business subjects. Includes content from many business magazines and trade publications.
Worldwide coverage of local and regional newspapers, trade publications, business newswires, press release wires, media transcripts, news photos, and business-rich websites. Text mining of this database is prohibited.
Comprehensive industry reports of 30-40 pages on over 700 well established U.S. industries and specialty sub-industries. Trend content is scattered throughout reports, so do a keyword search within a report for trend.
Plunkett Research Online
Market research, major industry statistics, trends, and analyses of top companies.
What's a trade publication?
Trade publications are generally written by people within an industry for people within an industry. For example, JCK is for people working in the jewelry industry, and the Chronicle of Higher Education is for people working at colleges and universities. Trade publications give great insight into the culture, vocabulary, trends, and inner workings of an industry.
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