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Nielsen Datasets


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What can I access? 


Access is generally available to all people. Registration or account creation might be required to access.

For commercial websites, the UC Irvine Libraries do not offer premium memberships or subscriptions.

 


Access is available to all people ON the UC Irvine campus and at GML.

OFF campus access requires Authorized Affiliates to log into the VPN with their active UCInetID and password. Authorized Affiliates are people with an active UCInetID and password, i.e., current UC Irvine students and employees.

 


Access requires an active UCInetID and password.

Authorized Affiliates are people with an active UCInetID and password, i.e., current UC Irvine students and employees.

 

The resources are limited to select UC Irvine populations, based on a person’s status, e.g., current UC Irvine Faculty or PhD students. Please refer to the UC Irvine Libraries for access instructions.

Examples for why content may be limited include: a vendor set restrictions on who may access their information; alternatively, information may be sensitive, identifying, or embargoed.

 


Am I on the UC Irvine network?
Test my connection.


How do I access the UC Irvine network? 
-  Students
-  Employees
-  Alumni
-  Visitors


Am I responsibly using
what I access?

Typically acceptable vs. unacceptable use.

How should the data be stored?


The Usage Policy on the Kilts Center site states: 
Data must be stored only on devices and computers owned by the subscribed institution or permissible Third Party Hosting Systems. The permissible Third Party Hosting Systems must have at least one of the following information security certifications:

  • (a) federal Family Educational Rights and Privacy Act (FERPA);
  • (b) SSAE16 SOC2; and/or
  • (c) ISO27001 security certifications.

No amount of data should ever be stored on a personal computer!

What are my storage options?


I don't have a UC Irvine-owned computer that can properly store the Nielsen Datasets,
or I don't want to store them on that computer.
 

Option 1- Recommended!  

  • Register with the Kilts Center.  
  • Access and analyze the data in UC Irvine's Campus Research Storage Pool (CRSP).  UC Irvine Libraries IT routinely transfers the data into CRSP and keeps it updated. 
  • This is likely the fastest way to access the data.  

 

Option 2

  • Register with the Kilts Center.  
  • Use the Globus data transfer system to put the data in your UC Irvine Microsoft OneDrive account. The Kilts Center will provide instructions for Globus.    
    • MS OneDrive meets Nielsen's security requirements (See Microsoft: FERPA; SOC2IS027001)
    • Current UC Irvine affiliates receive 5TB of storage in OneDrive.
    • Caveat: You'd have to disable local syncing for the data, as it will likely take up all of your local storage.


I have a UC Irvine-owned computer that can properly store the Nielsen Datasets,
and I want to store them on that computer.
 

Option 3

  • Register with the Kilts Center.  
  • Use the Globus data transfer system to put the data in your UC Irvine-owned computer. The Kilts Center will provide instructions for Globus.
  • Please do not pull the Nielsen Datasets from the UC Irvine Campus Research Storage Pool (CRSP).

How big are the datasets?

Nielsen Dataset Sizes
Consumer Panel Data                                 Total is ≈ 45+ GB
Ad Intel Data Total is ≈ 335+ GB
Retail Scanner Data                   

Total is ≈ 6+TB.  Annual updates are .5TB/year.
Most Retail Scanner data users will use an online application to request custom-built file packages of data files that include those required for a project, so data amount will vary.