This guide supports UCI’s innovation and entrepreneurship community by connecting users to relevant resources used to conduct research throughout the entrepreneurial process. URL:https://guides.lib.uci.edu/entrepreneurship
Access: UCI
Geography: US INDUSTRY RESEARCH REPORTS - ALL INDUSTRIES
Current and historic industry research reports for established and niche U.S. industries. Reports include key statistics and analysis of market characteristics, operating conditions, current and forecast performance, key players, and more. Also includes risk reports for established U.S. industries.
Access: UCI – Authorized Affiliates
Geography: US MARKET RESEARCH REPORTS - FOCUS: RETAIL/CONSUMER INDUSTRIES
Market research reports that address behaviors, lifestyles, and trends for several major consumer segments. Industry reports covering retail and consumer product sectors that address market conditions, forecasts, prominent brands, trends, and customer decisions.
Access: UCI - Authorized Affiliates
Access requires an active UCInetID and password. Authorized affiliates are users with an active UCInetID and password (i.e., current UCI students, faculty, and staff).
Access: UCI
Geography: US & Global INDUSTRY RESEARCH REPORTS - FOCUS: TECHNOLOGY, HEALTHCARE, MEDICAL, ENGINEERING INDUSTRIES
Industry reports addressing very specific niches across most technology, engineering, and healthcare industry sectors. The reports contain detailed analysis of the industry including global market data, competitive landscape, trends, and more.
Access: UCI – Authorized Affiliates
Geography: US & Global COMPANY PROFILES & EMERGING INDUSTRY ANALYSIS
Data and research covering the private investment market, including venture capital, private equity, and M&A transactions. Information on companies, deals, investors, and funds. Use PitchBook to establish benchmarks, identify and analyze competitors, and search investor details.
Access: UCI - Authorized Affiliates
Access requires an active UCInetID and password. Authorized affiliates are users with an active UCInetID and password (i.e., current UCI students, faculty, and staff).
Users must create an account with their UCI email address. Download limits apply.
The vendor of this resource may monitor, collect, store, and analyze Subscriber’s usage of the Services (“Subscriber’s Usage Data”) on both a Subscriber and individual User basis for the limited purposes of providing or improving the services.
Access: UCI
Geography: US & Global COMPANY PROFILES/DIRECTORY
Company directory database, powered by Dun & Bradstreet (D&B). Includes profiles for public and private companies globally. Particularly useful for building a list of companies and for understanding parent/subsidiary relationships.
Access: UCI
Geography: US CONSUMER DEMOGRAPHIC & PSYCHOGRAPHIC DATA
Mapping and data visualization application that lets users create interactive maps, charts, and reports. Includes demographic, housing, employment, consumer spending, and business data for the United States. Users also have access to SimmonsLOCAL consumer behavior data, including information on brands, and Claritas PRIZM, which offers market insights using demographics and consumer lifestyle data. Maximum 3 simultaneous users. If denied access, try again later.
Maximum 3 users at once.
Register for a free account to save and return to your work.
Learn this Search: Exercise Guide (examples of research questions that can be answered using SimplyAnalytics)
SimplyAnalytics is a complicated database. After reviewing the "Learn this Search" links above, please feel free to book an appointment with me for additional help!
Access Key
UCI – Authorized Affiliates
Access requires an active UCInetID and password.
UCI
Access is available to all users physically on the UCI campus.
Remote access is available to users with active UCInetID and password using the VPN.
Public
Access is generally available to all users.
