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Business: Orange County and SoCal

Your comprehensive station for UCI's business research content and beyond!

Southern California



SoCal Information Resources


News Titles in California
Including OC Business Journal, OC Register, San Diego Business Journal, etc.  


RAND California & State Statistics
Detailed California statistics on business, economics and demographics.


California Travel & Tourism Commission:  Industry  |  Travel & Trade
Operates the "Visit California" websites to promote the state.  Provides statistics, research, and promotional content to help stakeholder businesses improve their marketing efforts. 


California Labor Market Information
County and City level labor market information. Includes wage and salary data, occupational projections, employment statistics, and education and training.


Orange County Community Indicators
Annual report that measures the overall quality of life in the Orange County community by tracking key indicators of economic, social and environmental well being.


US Census County Business Patterns
Historical economic data at the industry level within US counties. 


Readings on Tourism/Hospitality


The UCI Libraries have both print and electronic books on the subjects of Place Marketing and also City Promotion.


Journal of Vacation Marketing
A peer-reviewed journal on topics relating to the marketing of destinations and businesses/organisations involved in the wider tourism, hospitality and events industries.


Journal of Destination Marketing & Management
A peer-reviewed journal for the study of tourist destinations by providing a critical understanding of all aspects of their marketing and management.


Cornell Hospitality Quarterly
A peer-reviewed journal for the latest research findings with strategic value addressing a broad range of topics that are relevant to hospitality, travel, and tourism.


Tourism and Hospitality Research
A peer-reviewed journal with research, case studies, and briefings written by expert practitioners sharing ideas on the challenges facing the tourism and hospitality industry today.


Journal of Hospitality and Tourism Management
A peer-reviewed journal is on a broad range of topics including tourism and travel management, leisure and recreation studies and the emerging field of event management.



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Electronic & Print Content


If you want to find companies, by industry, anywhere in California, visit the Lists of Companies page.